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- The Invention of Smart Nonsense 🌈
The Invention of Smart Nonsense 🌈
The real reason we're all here..
Morning Smarty!
You just joined our BIG community of…
100,000+ readers
2B+ viewers
3M+ subscribers
Welcome 👋
But you’re probs still asking…
WTF is Smart Nonsense?
Well, we exist to make learning fun, so you stay curious forever.
Because let’s be honest—school probably killed your curiosity, right?
Remember when you were a kid and wouldn't stop asking "but whyyyy?" until adults wanted to tear their hair out?
Ya, somewhere between algebra homework and boring slideshows, that little question-asking monster inside you got locked in the basement.
You stopped asking why, how, and what if…
So we're here to bring that spark back. To make you question, wonder, and get excited about discovering stuff again.
Okay, but WHO the f*** are YOU guys?
Well, we’re Dylan and Henry…

Hi.
See, before Smart Nonsense exited our birthing hips and found its way into your email inbox, we were sleeping on a floor together after college.
We committed to making YouTube videos our entire lives:





The only problem?

Ya, we were broke as sh*t.
But luckily for us, it was the COVID pandemic.
So, Uncle Sam was giving out free money to anyone with a pulse.
And because we were broke and nobody was allowed to work together in person, we started looking for our video editing team overseas.

It turns out, these were the best video editors in the world.
Filipinos.
And nobody knew it.
So we took the $2,470/mo we were receiving in unemployment checks, set aside the bare minimum for food, and invested every last cent into building an overseas content-editing battalion:




And to our surprise…!








Okay, damn.
This is going to take 10 years…
And now the Pandemic’s over, so no more free Government cash.


Think, we did.
We took everything we learned about finding, training, and screening our overseas video editing team.

And spun up Clipt.co – a staffing agency that helps creators, agencies, and startups hire overseas video editors to save tons of money too.
Our editors made…
Videos for the My First Million Podcast:

Clips for the All-In guys:

A Netflix special for Hasan Minhaj:

Animations for Naval Ravikant:

Book quotes for Will Smith:

Product launches for Jimmy Fallon:

YouTube Shorts for Ali Abdaal:

Lessons on life for Tim Ferriss:

But then there was an intervention…







Great point, Alex.
In creating for other people, we had forgotten about our own content.
We weren’t practicing all the things we preached.
So we did that…


In 2023-2024 we…
Got 1 BILLION views
Launched Smart Nonsense
Became friends with our learning-crash-test-dummy Derd
This blue alien guy, you’ll see a lot more of:

Fast forward to today…
We’re on a quest to build the most cracked-out, fun way to study for the SAT.
Introducing…
An app that makes learning feel like play (literally lol)…
Anyway, that’s enough about us…
Since you made it all the way to the end of this email, consider this your official welcome to Smart Nonsense 🌈
Stay Cute,
Henry & Dylan 🌈
P.S want to learn how a woman scammed $10B from blood tests? Click here to watch us break it down on YouTube.